Search Engine Optimization For Dummies Book Review (All-In-One)

Search Engine Optimization All-In-One For DummiesA few month ago I purchased the Search Engine Optimization All-in-One For Dummies by Bruce Clay and Susan Esparza. I have found this to be a fantastic reference guide for beginners and experienced SEOs alike.

One of the things I like about this book is it does a great job of laying out the best practices for building solid, user-friendly, search engine optimized websites. As well as the importance of branding and effectively using PPC and other strategies to generate the most traffic to your website using the search engines, and not just how to obtain a few top rankings. This book also covers what not to do.

Even though you can read about SEO in forums and on blogs all day long, some times it is very difficult to know which recommendations to trust. Especially when you’re new. When I was first learning SEO I read so much mis-information on the web it cost me a lot of time and money I wish I could get back. And, while there is no replacement for experience, this book will definitely set you on the right path.

The key components of this book are:

  • How Search Engines Work
  • Keyword Strategy
  • SEO Web Design
  • Creating Content
  • Linking
  • Optimizing the Foundations
  • Analyzing Results
  • International SEO
  • Search Marketing

Even though I’ve already been doing SEO for a few years, I still reference this book regularly because I find it insightful to know what Bruce Clay has to say regarding certain aspects of SEO. And, I’d be lying if I didn’t say I’ve learned from it too. Search Engine Optimization for Dummies can be read cover to cover and used as a reference guide.

Overall, I am really impressed with how much information is covered in SEO for Dummies and highly recommend this book!

If you’re looking for something quicker, you can download a copy of my free free SEO eBook immediately.

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  • May 3rd, 2010 at 9:17 pm nicole said:

    thanks for the review! I bought this book but haven’t had a chance to get into it!

    Glad to know I picked a good one!

  • May 3rd, 2010 at 9:24 pm Wesley LeFebvre said:

    Hi Nicole,
    The book can be read cover to cover, but it also serves as a great reference guide too! So, if you don’t have time to read the entire book, don’t let that stop you from referencing it!


  • May 10th, 2010 at 12:06 pm ecommerce software said:

    Well, I can therefore say that this book is impressive! This will help me achieve search engine positioning, just does not gives better Page Rank, but it also help me increases web traffic on your site. Thanks for posting!

  • May 27th, 2010 at 8:39 pm Gloria said:

    ncie i have learn seo for a little if can i hope this book can give me a fovor ang help me to learn more

  • July 19th, 2010 at 7:08 am Book4Load.Com said:

    thanks you so much!

  • September 2nd, 2010 at 6:28 am Casimira Driggs said:

    You already know.. I never ever leave here feeling like I won’t get enough information and facts here. I enjoy this site.. Hehe. Somebody PLEASE take my pc away!!

  • September 2nd, 2010 at 10:59 am Wesley LeFebvre said:

    Hi Casmira. Glad to hear it! I’m working hard to add as much useful information here when I can.

  • September 2nd, 2010 at 11:02 am Wesley LeFebvre said:

    Hi Gloria. No matter your skill level, I’m sure you will learn a few things you didn’t know before.

  • September 2nd, 2010 at 11:05 am Wesley LeFebvre said:

    You betcha, Books4Load!

  • September 2nd, 2010 at 11:07 am Wesley LeFebvre said:

    Hopefully you will find it useful, Ecommerce Software.

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