Become A BOTW Reseller And Get 25% Off Your Own Submissions!

Posted by Wesley LeFebvre on August 19, 2009

While I don’t recommend paying for links on a bunch of websites to help increase your link popularity, or PR; there are a few which may help increase your PageRank, as well as deliver valuable traffic to your website.

Best of the Web (BOTW) is one of those web directories!

BOTW.org is rather expensive, however many of the sub-directories here appear to have decent PageRank, contain a list of quality websites, and gets a ton of visitors. So submitting here, in affect, is much more valuable than submitting to 10 or more low-quality directories.

If you decide to submit your website here, why not Become a BOTW reseller? This will save you and your clients 25% on each directory submission. Even if you only plan on submitting one directory listing, why not quickly save yourself 25% by signing up for their reseller program.

The sign-up process takes no more than a minute or two, and you can choose to be paid via PayPal or check.

One of the coolest things about this program is earning annual commissions on approved directory listings!

So be sure to check out BOTW.org the next time you are looking for a high-quality web directory, or decent reseller plan.

Note: Since the search engine Gods do frown upon buying links; I wouldn’t “expect” to receive any “Link Juice” or PageRank increase from web directories. However, many tests have shown that some quality directories still pass the almighty Link Juice. A good rule of thumb is to submit to directories you expect to receive traffic from directly, and not with the intentions or expectation of increasing your PageRank.

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Filed Under: Link Building

Gil

Wesley,

I have never purchased any directory links, although I have lots of links to directories. I have always been curious how the search engines determine if you have or have not paid for a link, when many no-pay directories later convert to pay only directories. Some will drop your listing when they convert to pay only, but most do keep the links acquired at no cost.

You have a good SEO Blog.
Wesley LeFebvre

Hi Gil,
The ways the search engines determine if you pay for a link and whether they will penalize you for it is not cut-and-dry. A good rule of thumb is only paying for links if your goal is to get visitors from that specific directory, and you believe the reward will be worth the cost.

With that said, there are several major “paid” directories out there which Google appears to turn a blind eye. Take Yahoo! Directory for example. This directory appears to pass Google PageRank, and is recommended by most SEOs. However, I rarely, if ever, get any direct traffic from there. Make no doubt that Google is aware of this directory, and that people are paying top dollar to be in there.

My advice would be to use caution. Submit to relevant directories, and make sure the directory doesn’t appear spammy. Also, check to see if PageRank is being passed down to the sub-directories. You can check PageRank with the Google toolbar, or one of the free SEO toolbars I have listed here. Ideally, you want to see PageRank on the page you are submitting too, but don’t count on it very often.