Archive for ‘SEO Tips’ Posts

5 Steps to Ranking Higher in the Search Engines

Search engines deliver most websites anywhere from 50% up to 90% of their overall traffic, and for many companies search engines deliver 75-90% of their online revenues. But if you want to get this kind of traffic and revenues from search engines, you need to rank on the first page, and probably in the top [...]

Making The Most of Meta Descriptions

There is an ongoing debate as to whether search engines use keywords in meta descriptions to rank a web page. One thing is certain though, Google sometimes (but not always) uses the description as a snippet when it presents search results to a user on the Search Engine Results Page (SERP). Generally if the user [...]

Free SEO eBook

I’m pleased to announce that my eBook, A Practical Guide To SEO, is finished! Another totally free resource for our email subscribers. If you’re not already an email subscriber (through Aweber not Feedburner) then you might want to subscribe now. It’s absolutely free, and you’ll get immediate access to this guide plus more great content [...]

Last-Minute Tips for Christmas Optimization Success

So it’s Christmastime again, and you’re not quite sure how to get Christmas shoppers to your site from the search engines. Or perhaps you’re just wondering if it’s even worth your time optimizing for. Actually, it’s really easy to get your site in front of millions Christmas shoppers within just a few minutes, even if [...]

Benefiting from the Google Freshness Update

On November 3, 2011 Google implemented its latest update to the Caffeine algorithm appropriately named The Google Freshness Update. This update to the search algorithm focuses on rewarding websites that offer fresh content. Not surprisingly news websites did very well, some better than others but we will get to that later. News Sites and Other [...]

Removing Desolate Pages that Waste Valuable Link Equity

I guesstimate that 90% or more of all active websites and blogs on the Internet could use a content audit RIGHT NOW. And I bet your site could benefit from one as well. So today I’m going to walk you through one majorly effective step I took when doing a content audit for this website, [...]

Do blekko and Google Completely Disregard Navigational Links?

I don’t actually think Google completely disregards navigation links. However, after taking a closer look at blekko’s SEO tools, it appears in most cases blekko does and other search engines might too. If it’s that important and easy for a hip new search engine to do, then it makes me wonder EXACTLY how Google and [...]

Google’s Search Engine Optimization Starter Guide Review

A couple of weeks ago Google released an updated version of their SEO Starter Guide which they had originally released about two years prior. Last night I finally had a moment to sit down and read it. As expected, it was about 30 pages of primarily basic on-page search engine optimization stuff. Most of which [...]

Changed Title Tags and Lost Rankings

I blogged about this nearly 3 years ago, but some people didn’t believe me back then, and I imagine there are still plenty of skeptics now. From my experience, changing your home page title tags too often can temporarily result in a HUGE loss in rankings! The title tag is one of the most heavily [...]

Do XML Sitemaps Actually Help?

I don’t know about you, but I stopped worrying about using XML sitemaps on most of the websites I manage a long time ago. Frankly, I felt It was a complete waste of my time trying to keep them updated regularly. There was no noticeably difference in the way Google crawled each website, or indexed [...]

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