Archive for ‘On-page’ Posts

Why You Should Set a Preferred Domain and How (WWW or Non-WWW)

A little while back a commenter reminded me of a very important optimization step I had nearly forgotten about because I’ve become so accustomed to working with WordPress, which does most of the work for you. It’s choosing and setting a preferred domain for each website, e.g., www.mysite.com or mysite.com. A typical WordPress installation sets [...]

Landing Page Optimization – 7 Deadly Sins

Many website owners are constantly focusing so much time on driving traffic to their site, they forget to think about the best ways to handle the visitors once they land there. I watched this great, but long, video on “Landing Page Optimzation” by Tim Ash of SiteTuners.com. You can watch the video here, but I’ll also [...]

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